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Are You Losing Clients Before They Enter Your Site

05 September

I’ve recently been looking at resumes of Web Engineers to expand the capabilities of Flaunt Your Site and grow it into the business I see it becoming. Through the process of looking through resumes online, I’ve been quite dumbfounded by the number of resumes that don’t provide contact information at all.

I’ve seen a number of talented and qualified people that I’ll never be able to contact!

That got me thinking about photographers with websites. Most pointedly the ones with Blu Domain websites that use a splash page on the main page. None of these sites provide contact information!
How do you expect clients to email you or call you to hire you? What if there was a wedding day emergency and all the client had was an iPhone? (They won’t be able to look at your Flash site from their mobile device).

The lesson here is that you should provide a method for contact that potential clients can reach from every page on you website. Whether that’s a link to a contact page, or footer information with your address and phone number at the bottom of every page.

Having a footer with your information at the bottom of the page has an added benefit for Local SEO optimization. When we do a Local Optimization Service, we modify the client’s website with the contact information in the correct microformat for Google to read it and associate it with your Google Places listing which helps boost that listing towards the top.

Don’t lose clients before you’ve even had a chance to meet them and impress them. Make sure they can contact you from the very beginning.

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