What are the differences between the ways you would go about bringing up your maps/Google+ listing as opposed to bringing up your listing appearing in the general organic Google search results? Hopefully the title and the question itself aren’t too confusing. 🙂
Hey Sarah, Not confusing at all. Let's see if we can un-confuse you on the topic... ;-) Yes, there are definite differences between Local Search, and Organic Search optimization. With Local Search, the focus is on completing your Places profile, getting reviews and ensuring you have citations. Location is also a factor. With Organic results you're more focused on optimizing your website, having the proper keywords, getting links, and integrating your social strategies.